Vocelli Pizza Selects Love Advertising as Strategic Marketing Partner
PITTSBURGH, Jan. 7, 2026 – Vocelli Pizza, a renowned Italian-inspired pizza chain celebrated for its handcrafted pizzas and operational excellence, has appointed Love Advertising as its new marketing agency of record. The Houston-based agency, known for decades of experience in the advertising industry, was chosen after a competitive review process involving more than eight national, regional, and local agencies.
“We are so excited to partner with Love Advertising,” said Toni Bianco, CEO of Vocelli Pizza. “Love brings a wealth of experience in the QSR sector and, more importantly, the pizza category.”
Why Love Advertising Was Chosen
Vocelli Pizza selected Love Advertising for its comprehensive in-house capabilities, which include creative development, strategic planning, and integrated marketing services. The agency’s ability to deliver high-impact campaigns that drive measurable results played a key role in the decision.
Founded nearly 50 years ago by Brenda Love, Love Advertising is one of Houston’s longest-standing independent, full-service advertising agencies. Known for its hustle-driven approach and commitment to excellence, the agency has built a strong reputation for helping brands grow and evolve in competitive markets.
“We’re excited to work alongside Vocelli Pizza as it continues to expand across the U.S.,” said Brenda Love, founder and principal of Love Advertising. “There’s a lot of enthusiasm behind the brand, and we’re proud to be a trusted partner in what’s ahead.”
Comprehensive Marketing Support
As the official agency of record, Love Advertising will guide Vocelli Pizza’s brand and creative development, digital strategy, public relations, reputation management, SEO, social media engagement, influencer campaigns, website support, and media planning and buying.
This strategic partnership comes at an important inflection point for Vocelli Pizza as the brand closes another successful year and eyes continued growth in new markets. Currently operating in nine U.S. states, the company has announced plans to open three new locations in early 2026.
Expansion into New Markets
Vocelli Pizza is set to expand into new territories, beginning with its fourth dine-in location in Dalton, Georgia, in January 2026. This will be followed by a new store in Rockville, Maryland, in February, and a significant market debut in Houston, Texas, in March.
The Houston location will be the company’s first to feature a regionalized menu including Halal options, tailoring its offerings to meet the needs of the local community. This move reflects the company’s ongoing efforts to diversify its menu and cater to a broader customer base.
Digital Innovation and Customer Engagement
In mid-2025, Vocelli Pizza launched a new customer loyalty app powered by LOKE, marking a significant step forward in digital engagement. The app, designed to enhance the user experience, offers a streamlined interface for both mobile and web users.
“Our new app is an exciting loyalty tool that delivers a fun and easy way to order,” Bianco added. “It’s designed to offer a seamless experience with user-specific content, making it easier for customers to access their Vocelli favorites.”
The app features customized promotions, rewards programs, and real-time updates, all geared toward building stronger relationships with customers and increasing repeat business.
About Vocelli Pizza
Founded in 1988 and headquartered in Pittsburgh, Pennsylvania, Vocelli Pizza operates over 80 locations across the United States. The brand has earned a loyal customer base with its emphasis on quality ingredients and traditional Italian recipes. Since franchising in 1993, Vocelli has grown thanks to its award-winning products, low franchise startup costs, and robust national marketing initiatives.
Vocelli Pizza offers both single and multi-unit development opportunities for qualified franchisees, continuing to attract entrepreneurs with its proven business model and strong brand identity.
About Love Advertising
With more than four decades of experience, Love Advertising stands as one of Houston’s most respected full-service agencies. The agency provides a wide range of services, including creative development, media strategy, public relations, digital marketing, and web development.
Love Advertising’s work has earned numerous industry accolades, including the prestigious Jay Chiat Award and multiple honors from the American Advertising Federation Addy Awards, American Marketing Association Crystal Awards, and others. As the advertising landscape continues to evolve, Love remains committed to delivering innovative solutions that drive client success.
To explore more about Love Advertising and view their portfolio, visit www.loveadv.com.
For more information about Vocelli Pizza and its latest offerings, visit vocellipizza.com.
This article is inspired by content from Original Source. It has been rephrased for originality. Images are credited to the original source.